(英文原文:Business Traveller)
萬豪旅享家推出了一項新福利,允許會員在使用免費住宿獎勵券時以額外點數加值兌換。會員現在最多可以為每個免費住宿獎勵添加15,000點數(僅用於標準房型),如果使用多張禮券兌換多晚獎勵住宿,會員可以為每張禮券充值。
免費住宿獎勵通過萬豪旅享家合作夥伴計劃(包括聯名信用卡)獲得,或作為菁英會員的年度選擇禮遇獲得,並且具有特定的積分價值。例如,以前持有價值30,000積分的免費住宿獎勵的會員將無法在兌換率高於此值的飯店使用。新的福利應該讓會員在未來使用免房券時有更大的靈活性。
去年10月,作為萬豪旅享家計劃一系列變化的一部分,宣布增加免費住宿獎勵頂級優惠,但直到4月底才上線。該計劃還在3月底採用了靈活的積分兌換率,萬豪表示“房價將更接近(不完全符合)酒店價格和空房情況,為萬豪旅享家會員提供比目前更多的選擇非高峰、標準和高峰費率”。
上個月,麗思卡爾頓酒店品牌加入了萬豪旅享家忠誠度計劃,使會員能夠在全球五家麗思卡爾頓酒店酒店中賺取和兌換。
Marriott Bonvoy has launched a new benefit allowing members to top up their Free Night Award certificates with extra points.
Members can now add up to 15,000 points to each Free Night Award (for use against standard room types only), and where several certificates are being used to redeem against a multi-night award stay, members can top up each certificate.
Free Night Awards are earned through Marriott Bonvoy partner programmes including co-branded credit cards, or as an Annual Choice Benefit for elite members, and they carry specific points values.
Previously members holding, for example, a Free Night Award worth 30,000 points, would not be able to redeem the certificate against properties priced at a higher redemption rate than this. The new benefit should give members more flexibility in the use of the certificates going forward.
The addition of Free Night Award Top Offs were announced in October last year as part of a raft of changes to the Marriott Bonvoy programme, but only went live at the end of April.
The programme also adopted flexible point redemption rates at the end of March, with Marriott stating that “rates will move more closely in line with (not exactly with) hotel rates and availability, giving Marriott Bonvoy Members even more options to choose from than the current off-peak, standard, and peak rates”.
And last month The Ritz-Carlton Reserve brand joined the Marriott Bonvoy loyalty programme, enabling members to earn and redeem across the five Ritz-Carlton Reserve properties worldwide.